The Apple Way


Design & Marketing


Joe Moreno


Since 2015, The Apple Way of Design and Marketing is my monthly, two hour business presentation consisting of a 90 minute lecture followed by 30 minutes of Q&A. My presentation addresses the key points that makes Apple unique throughout their successes and failures. It covers theory, practice, and actionable lessons learned.

When presented in Cupertino, we also take a trip to the “Mothership” at 1 Infinite Loop and the Apple Park Visitor Center for a tour and visit to the corporate HQ Apple retail stores – the only two Apple Retail Stores that sell Apple authorized logowear.

Booking details: or 760.444.4721